Rebrand FAQs
Why the evolution from ETHOS to Elevoque?
Because we’ve been asked to take our unique creative vision, style, and planning process with our clients everywhere they host events and we are here to deliver on it.
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Our global network of trusted and tested partners ensures a consistent and high-quality experience, regardless of where your business events go.
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As we grow, Elevoque's Chicago roots remain deeply planted. We're a product of this vibrant metropolis and its energy continues to fuel our growth. Our evolution is about taking our team’s Windy City heart and hustle and amplifying its impact.
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Are you still affiliated with Ethos?
We’re grateful for our time as a collaborator with the Ethos Collective. After three years, we’re transitioning into a fully independent brand.
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Are you still Woman Owned?
Elevoque is a 100% woman-owned business privately held by Michelle (Castady) Orlando and has been a certified Woman Owned Small Business (WOSB/WBE) since 2022.
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Does your stellar team and amazing office location remain the same?
YES! Our dedicated full-time team of seven, plus an extensive network of field staff and freelance event strategists, remain fully committed.
Our clients continue to benefit from a seamless blend of strategic expertise and on-the-ground execution, all delivered by a highly collaborative, engaged, and flexible team.
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Consider this your official invitation to swing by our sun-drenched space on Wacker + Wells. It's the perfect spot to catch Art on the Mart or kick off your Riverwalk adventure!
What does Elevoque mean?
Our name is a mashup of the words Elevate + Evoke.
Elevoque is the perfect pairing reflective of the results of our best work:
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elevate the attendee experience
evoke emotion to drive action
Fun Fact: Unrivaled Events, LLC (the legal name behind the magic) has been operating as “ETHOS Event Collective, Chicago” since 2021.
Now, we're simply evolving our brand and DBA to Elevoque. Everything else – all partnerships, supplier agreements, and existing contracts – remain in full effect.